The Content Catapult

B2B technical content writing that holds up

You do not have the bandwidth. Generic writers do not understand the product. AI drafts make things up. I provide B2B technical content writing as researched, fact-checked articles built by a five-stage system. You review the draft against sources. You do not rewrite it from scratch.

Send one content problem See how the engine works
01Deep research
02Article write structured before drafting
03Fact check
04Persona review
05Rewrite and ship

01

Who it's for

I work with B2B SaaS and technical product companies in medtech, industrial, SaaS and hardware. Your blog or resources section is dormant or it does not rank. You have no in-house writer who understands the product well enough to publish with confidence.

I hear "we do not have the bandwidth" and "we need someone who actually understands the product". If that is you, this is SaaS content writing built for buyers and for search. It explains what you sell to the people who buy it. That is why I offer b2b content writing that stays close to sources.

02

How it works

Every article goes through the same five stages. The order is fixed and nothing skips ahead.

  1. 01 Deep research

    Deep research with live sources read directly and facts labelled by source status

  2. 02 Article write

    Article write structured before drafting

  3. 03 Fact check

    Fact check where every claim is extracted and risk-scored and high-risk claims are verified including attribution

  4. 04 Persona review

    Persona review where 3-4 researched reader profiles return a gap analysis

  5. 05 Rewrite and ship

    Rewrite and ship to close gaps and publish

You receive the article, a citation list and a fact-check report.

Corrections feed the next article's instructions so errors are not repeated.

03

Proof you can check

You can check the work before you buy it. On the service page I ran the same clinical brief through ChatGPT and through the engine. The ChatGPT draft had two wrong journal names, softened a Cochrane review finding and cited nothing newer than 2023. The engine's research stage found the 2023 TFOS definition and 2025 studies.

The articles on this blog were built the same way. My technical record is this system and these samples, so judge the samples.

See how the engine works

04

Prices start here

Articles start at $650. A rolling pipeline is $2,400 per month for four articles. SEO strategy and editorial architecture starts at $1,800 and ends in a six-month plan. Strategy typically takes 3-4 weeks. Every engagement starts with a scoping conversation.

Full pricing and process

05

Also: generative AI video

I script and edit AI-native commercials for product and brand. Recent work includes the Nike "Dimensions" spec built in a week and the Bitflow launch commercial, plus Maestro, Ryanair and "Balance" corporate specs.

It is a second service, good for proving a concept before a full shoot.

See the video work

06

About Darren

I'm Darren Buser, a B2B writer and content strategist in Cape Town. I've earned $900K+ across 336 jobs on Upwork, with a 100% Job Success Score and Expert-Vetted status.

My current work includes three years of bylined SEO articles for Microsoft Clipchamp and a nine-year relationship with Johnson & Johnson MedTech in EMEA web and content operations. I run The Content Catapult as a solo, AI-assisted studio.

More about me

Send one content problem

If you have one article, page or brief that is stuck, send the link and tell me what should rank or convert. I will tell you if the engine fits.

Send one content problem